At the heart of our philosophy is the belief that great design transcends aesthetics. It’s about creating pieces that endure the test of time—both in form and function. To reflect this commitment, we realised our logo and brand needed to embody the same timeless quality as our furniture.
As a proud family business, we wanted a brand identity that unites us while celebrating our heritage. Drawing inspiration from our family crest, and with the expertise of Silverback, a Surrey-based branding agency, we set out to create a refined and elegant logo. This emblem represents the next chapter in our evolution, combining tradition with a contemporary edge.
Our new logo, now our official maker’s mark, will be inlaid into bespoke pieces of furniture we create. You’ll also notice it on our delivery vans and workshop apparel, symbolising the craftsmanship and dedication behind every item that leaves our workshop.
In addition to the new logo, we collaborated with Silverback to develop a website that truly reflects our brand and the artistry of our furniture. The site has been redesigned to offer a more user-friendly experience, complemented by the photography of Josh Cameron, whose images beautifully capture the unique designs and craftsmanship of our pieces.
The website also features a new shop section, where select pieces from our collection will be available as ‘made to order.’ Among these offerings are our popular mirror frames crafted from curly maple and padauk, our signature Oxford Table, and our recently introduced Two Log Occasional Tables.
As part of our rebranding, we are excited to introduce this journal section, where we’ll share regular updates. From news and awards to insights from the workshop, this blog will give you a behind-the-scenes look at our commissions, design processes, and the techniques we use to bring each piece to life.
